Gateway is the name of our Operating Group that brings entertainment hubs to iconic cities and thriving residential communities, offering clusters of premium entertainment experiences centred around world-famous international brands including the Eye, SEA LIFE, Madame Tussauds and LEGOLAND Discovery Centres. Formerly known as Midway, the change to Gateway signals our strategic focus on growing in the world’s most significant gateway leisure tourist cities; ensuring our brands remain gateways to regional and coastal locations around the world; and the gateway to Merlin’s diverse portfolio of attractions, resorts and destinations for all ages of visitors and team members.

Gateway Attractions


The Dungeons

LEGOLAND Discovery Centre

Warwick Castle

Madame Tussauds

Peppa Pig Theme Park

Peppa Pig World of Play

Shrek’s Adventure! London

The Bear Grylls Adventure

The London Eye

The Blackpool Tower Eye

The Sydney Tower Eye

Little BIG City Berlin

WILD LIFE Sydney Zoo

Illawarra Fly

Otway Fly

Peter Rabbit™: Explore and Play

Cadbury World

LEGO Discovery Center

Gruffalo & Friends Clubhouse

The Orlando Eye by Merlin Entertainments