Merlin Entertainments, a global leader in branded entertainment destinations, lit up the lastminute.com London Eye in purple colours as it hosted an industry event on accessibility in partnership with PurpleSpace, to mark International Day of Persons with Disabilities.
Among the more than 400 people on board were guests from the global business partnership Valuable500, Business Disability Forum, MotionSpot, Nimbus Disability and the Leader of the House of Commons Penny Mordaunt MP. In partnership with social business PurpleSpace, the event was looking to the future of disability inclusion and how positive actions inspire change. Merlin, a proud member since 2020, stands at the forefront of the #PositivelyPurple movement, which is a global force igniting change by connecting disability resource groups worldwide.
Together, Merlin and PurpleSpace celebrated the profound contributions of employees with disabilities, emphasising the power of unity, shared ideas, and a collective commitment to driving a movement that transforms the landscape of inclusion from the inside out.
Merlin’s unwavering commitment to fostering a diverse, inclusive, and equitable workplace, is part of its mission to establish the greatest place to work and visit. In 2023 Merlin continued to act on disability inclusion, most notably on the following:
"Merlin Entertainments’ unwavering commitment to accessibility is not just about opening doors; it's about creating a world where everyone can explore, experience, and enjoy the magic of our attractions. We are so proud to soar to new heights in celebration of accessibility, which is a journey powered by a partnership with PurpleSpace and are dedicated to driving continuous improvements. Merlin’s commitment to inclusivity, brings us closer to a world where accessibility isn't just an option but a shared goal. Inclusivity should always be at the forefront of our minds and we believe that everyone deserves a chance to make unforgettable memories, and that's why we're dedicated to removing barriers now and in the future.”Sandra Sheahan, Diversity Inclusion and Accessibility Director at Merlin Entertainments
"#PositivelyPurple is a global movement that celebrates and draws attention to the contribution of employees with disabilities around the world. Since 2017, #PositivelyPurple has been connecting disability employee resource groups (ERGs) and networks globally – building disability confidence from the inside out and driving a movement for change. Merlin Entertainments has been a member of PurpleSpace since 2020 and their commitment to accessibility and inclusion both for disabled employees and guests demonstrates what great collaboration and innovation can achieve. Hosting our Power Up event, as we mark the forthcoming International Day of Persons with Disabilities at such an iconic unique event at the London Eye supercharges PurpleSpace’s ability to take the message of disability Confidence to an even wider audience.”Kate Nash OBE, Founder and CEO of PurpleSpace
For more information on Merlin’s commitment to accessibility, visit: Merlin Entertainments | Accessibility