Merlin Entertainments, a global leader in location-based entertainment, announces that LEGO® Discovery Center Washington, D.C. is now open for visitors to experience building adventures, an immersive ride and much more.
The attraction builds on the wider partnership Merlin has with the world-famous LEGO brand across the globe, which includes next generation LEGO® Discovery Centers, LEGOLAND® Discovery Centers and LEGOLAND® Resorts globally, including LEGOLAND theme parks and hotels, over four continents.
To mark the grand opening, the attraction held a ribbon cutting event with invited members of the local community. The day kicked off with a parade featuring the local Herndon High School drumline and a performance by the Dance Academy of Loudoun, followed by remarks from members of the LEGO Discovery Center team, the PREIT team (owner and operator of Springfield Town Center), and Fairfax County Board of Supervisors - Franconia District Supervisor Rodney Lusk, plus plenty of fun surprises. Local members of the community and their children were then the first to experience the new immersive attraction.
“The entire LEGO Discovery Center Washington, D.C. team could not be more thrilled to be opening our doors and finally welcoming families to experience this interactive world of LEGO® fun. Children will be able to let their imagination run wild and flex their creativity in each of our unique zones. The new attraction is a must-visit for families with children ages 2 through 10.”
Therese Alvich, General Manager, LEGO Discover Center Washington“We are thrilled to welcome this top notch family entertainment destination to Springfield Town Center. As one of PREIT’s top performing malls, the property features an appealing tenant mix in an unrivaled location. When we re-opened the center in 2014, we envisioned a vibrant, multi-use hub that reflected a town center experience which we have continued to build. The new LEGO Discovery Center is a key milestone in this journey.”
Joseph F. Coradino PREIT Chairman & CEOLEGO Discovery Center Washington, D.C. is a next-generation LEGO Discovery Center, reimagined with a brand-new look and design, allowing more family learning through play activities. A team of playmakers and Master Model Builders, lead by Master Model Builder Andrew Litterst, will deliver fun, inspirational, and creative workshops to guests.
The new LEGO Discovery Center formula builds on the success of previous LEGOLAND Discovery Centers, with the development of brand new and enhanced LEGO play areas. Zones guests can look to experience include:
LEGO Discovery Center Washington, D.C. is offering “First to Play Days” from 10th to 13th August for families who wish to be among the first to experience the attraction. From 14th August, LEGO Discovery Center Washington, D.C. will be fully open to the public, with tickets available online to purchase in advance.
For more information and to purchase tickets, visit legodiscoverycenter.com/washington-dc.