Discover the latest corporate and brand news from Merlin Entertainments.

Brand / 14 March 2023

Construction Starts On The UK’s First LEGO® Themed Holiday Village At The LEGOLAND® Windsor Resort

Ahead of reopening for its 2023 season on Friday 17 March, The LEGOLAND® Windsor Resort has started work on its exciting multi-million-pound vision to create the UK’s first LEGO® Woodland themed holiday village.

Brand / 08 March 2023

Merlin Entertainments launches all-new Podcast: Merlin Leadership Unplugged

Episodes will include leaders sharing their experiences and leadership journeys in the world’s second largest location-based entertainment company

Brand / 07 March 2023

North America’s Second Peppa Pig Theme Park To Open In North Texas In 2024

Starting in 2024, families will be able to enter the playful world of Peppa Pig for an unforgettable day of adventure at North America’s second Peppa Pig Theme Park set to open in the Dallas-Fort Worth area

Brand / 01 March 2023

PLAYin CHOC® Launches New Sea Animals Conservation Collection

Eighteen new ToyChoc Boxes® partnering with the marine charity SEA LIFE TRUST to educate children on marine conservation.

Brand / 21 February 2023

The Gruffalo & Friends Clubhouse: A New Multi-Million Pound Family Attraction On Blackpool’s Seafront

Beloved characters from the UK’s number one bestselling children’s author Julia Donaldson and illustrator Axel Scheffler are set to make a new home on Blackpool’s famous seafront this May in a partnership with Merlin Entertainments and Magic Light Pictures that will create the world’s first ‘The Gruffalo & Friends Clubhouse’.

Brand / 09 February 2023

Merlin Entertainments And Ferrari Race Into 2023 With Global Partnership

Development will see Ferrari-themed immersive LEGO® Ferrari Build and Race experiences at Merlin’s LEGOLAND® theme parks

Brand / 06 February 2023

All Legoland Resorts In North America To Become Certified Autism Centers™ By Spring 2023

LEGOLAND® Resorts believe awesome is for everyone! Today, LEGOLAND® California, LEGOLAND® Florida, and LEGOLAND® New York Resorts proudly declare that all Parks will become Certified Autism Centers™ (CAC) by spring 2023.

Brand / 24 January 2023

Alton Towers Resort Reveals New Dark Ride Coming To The Theme Park This Spring

The Curse at Alton Manor is the official name of the new attraction and is set to be the Resort’s most immersive dark ride to date.

Brand / 17 January 2023

Chessington Announces Full World Of Jumanji Details

The World’s ONLY Jumanji rollercoaster will open at Chessington World Of Adventures in Spring 2023

Brand / 12 January 2023

Treasure Awaits As All-New Pirate River Quest Ride Opens At LEGOLAND Florida Resort

The theme park’s newest attraction sets sail on historic cypress gardens canals