London Eye
Nemesis

Benefits

Benefits of achieving Trading Partner status

  • Build relationships and grow together
  • Pan european opportunities for business expansion
  • Cost savings through process improvements
  • Extended terms – 2 to 5 year agreements

For Merlin

1. Corporate Image enhancement:An accreditation scheme will carry both value and competitive advantage. Merlin will gain a reputation within the leisure industry which will be the envy of its competitors.
2. Security:The knowledge that the Trading Partner has fulfilled a key set of criteria, governing both qualitative and quantitative measures.
3. Business confidence:That the Trading Partner will strive to deliver profit growth via pre-determined trading terms and conditions.

For Trading Partner

1. Competitive advantage:This will be driven by the delivery of an improved trading position as well as leverage for future trading resulting from the ability to publicise the relationship with Merlin.
2. World Coverage:Merlin offers the Trading Partner a 'low-risk' start up opportunity potentially throughout the world
3. Fringe benefits:Merlin Entertainments can satisfy a Trading Partner's staff and customers alike with the visitor attractions it currently operates.